earlyasset CAPITAL
For Shareholders

Liquidity for shares
you've earned.

You built something real. Earlyasset Capital buys secondary shares in proven, revenue-generating private companies — directly, confidentially, and without the runaround.

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Who We Work With

Secondary liquidity for
shareholders at every stage.

01 — FOUNDER

Founders &
Co-Founders

You've invested years building your company. A secondary sale lets you take meaningful chips off the table — without selling control or announcing anything publicly.

02 — EMPLOYEE

Employees &
Executives

Options and RSUs that vest over years can't pay today's bills. We help employees and executives turn hard-earned equity into actual liquidity.

03 — ANGEL

Angel Investors &
Advisors

Early checks written years ago may now represent significant value. We provide a path to exit — partially or in full — without waiting for an IPO that may be years away.

04 — FUND

Early-Stage
VCs & Funds

Need to return DPI to your LPs before a company's liquidity event? We're a quiet, institutional buyer who understands fund dynamics and can move quickly.

The Process

Simple. Confidential.
Built for shareholders.

Most secondary transactions are opaque and slow. Ours aren't. Here's how a typical transaction works from first contact to close.

STEP 01

Submit a
Confidential Inquiry

Tell us about your company and your situation using the form below — or reach out directly. We treat every inquiry with strict confidentiality and never contact your company without your explicit permission.

STEP 02

We Review &
Value Your Shares

We analyze the company using our proprietary valuation methodology. Even if we're not yet a buyer, we'll share what we think your shares are worth. You'll have real information to make an informed decision.

STEP 03

We Make an Offer
& Close Quickly

If the company meets our investment criteria, we'll present a fair, direct offer. Once agreed, we move efficiently to close — typically in a matter of weeks, not months.

Our Investment Criteria — The Law of 30

We buy shares in
proven businesses.

We don't invest in speculation. Every company we consider must meet our strict quantitative thresholds — what we call the Law of 30. If your company qualifies, you have a real buyer.

CRITERION 01 — REVENUE $30M Annual Revenue Minimum

Proven Revenue

The company must generate at least $30M in annual revenue. We invest in businesses that have demonstrated real market demand — not pre-revenue speculation.

30
CRITERION 02 — GROWTH 30% YoY Revenue Growth

Compounding Growth

Revenue must be growing at 30% or more year-over-year. We look for businesses on a clear trajectory — not ones that have plateaued or require a turnaround.

30
CRITERION 03 — MARGINS 30% Gross Margin Threshold

Structural Margins

Gross margins of at least 30% signal a fundamentally sound business model. We need to see that growth is building real equity value, not just buying revenue.

30
+

Series B and Beyond

In addition to the Law of 30, we focus on companies at Series B stage or later. These are businesses that have moved past early-stage risk, have institutional validation, and are on a credible path toward a liquidity event — IPO, strategic acquisition, or otherwise. We look for companies where the fundamentals support a durable, long-term value thesis.

Everything is treated
in strict confidence.

We never contact your company, disclose your identity, or share details of your inquiry with any third party — period. Secondary transactions are sensitive. We've built our entire process around protecting the shareholder first. Your inquiry will only ever be seen by our investment team.

Start Here

Tell us about
your situation.

Fill out the form below and we'll follow up within 1–2 business days. There is no obligation — we're happy to share a valuation perspective even if you're still exploring your options.

Shareholder Inquiry

Exploring a secondary sale, a cap table cleanup, or an employee liquidity program? Tell us about your situation and we'll follow up confidentially.

All inquiries are strictly confidential. We never share or disclose information about potential transactions.

✓ Thank you — we'll be in touch within 1–2 business days.